DIOR eyewear represents a perfect blend of luxury, innovation, and craftsmanship. From their appearance on the red carpet to their integration into daily life.

The Origins
The DIOR brand, founded by Christian Dior in 1946, has become a symbol of haute couture. DIOR's entry into the world of eyewear occurred in the 1960s.
Key Moments
The 1960s: Debut on the Red Carpet
Minimalist yet sophisticated designs, inspired by the clean lines of haute couture. Movie stars wore DIOR glasses at exclusive events.

The 1980s and 2000s
Oversized frames, vibrant colors, and in 2005, the "So Real" collection, a global best-seller thanks to its combination of metal and acetate.

The 2020s: Innovation and Sustainability
Integration of digital technologies and recycled materials. 60% of new models include certified sustainable materials.
How to Recognize Authentic DIOR Eyewear
- Engraved Logo: always precisely engraved, never printed
- High-Quality Material: Italian cellulose acetate and lightweight metal
- Serial Code: each pair has a unique serial code
Discover the DIOR collection at Ottica Lucciola.